Amazon A to Z 2023

About

This holiday commercial video for Amazon features a large, diverse ensemble cast performing a humorous musical number about holiday gifting. The participants wear coordinated red sweater vests and white shirts, standing tightly together against a bright seamless studio background. As the camera moves and zooms, members of the group hold up an Amazon shipping box adorned with the signature smile logo. The lighting is bright and even, creating a clean, humorous aesthetic reminiscent of vintage broadcast television.