Allen & Gerritsen, Agency / Creative,

Description

A paper grocery bag with the word GIANT printed in red is center frame. The bag sits on a white marble countertop covered in artificial snow. The bag then appears to magically open and release the contents of a complete holiday dinner onto the countertop. The dinner includes a spiral sliced ham, bag of yellow potatoes, bag of brown and serve rolls, can of sliced pineapple, bag of crispy fried onions, cut yams, golden corn, condensed cream of mushroom soup and bunch style green beans as well as a bag of mini marshmallows. The background shows white kitchen cabinets and stainless-steel appliances. Text overlays appear at the top and bottom of the image advertising price and promotion.