Logo
  • Home
  • ·Media
  • ·Alexander McQueen Fall-Winter 2025 Campaign by Glen Luchford
BrandAlexander McQueen
ProjectFall-Winter 2025 Campaign
Model reclining on the floor wearing an oversized red shearling jacket and long red gown in an Alexander McQueen studio campaign.

Alexander McQueen Fall-Winter 2025 Campaign 2025

Associated creatives

Glen Luchford
Glen LuchfordPhotographer
Glen Luchford
Glen LuchfordDirector
Seán McGirr
Seán McGirrCreative Director
Sarah Richardson
Sarah RichardsonStylist
Christopher Simmonds
Christopher SimmondsArt Director
Alex Consani
Alex ConsaniModel
Athiec Geng
Athiec GengModel
Chu Wong
Chu WongModel
Libby Taverner
Libby TavernerModel

Tags

red shearling jacketred jacketred gownred dresswoman reclining in red dresswoman recliningmodel reclining

Description

A campaign visual for Alexander McQueen's Fall-Winter 2025 collection, photographed and directed by Glen Luchford with creative direction by Seán McGirr and styling by Sarah Richardson. A model reclines along the studio floor dressed in an intensely textured, voluminous red shearling jacket paired with a flowing red floor-length gown and matching pointed boots. The composition features directional studio lighting across a neutral grey architectural set, balanced by the stark white McQueen logo overlay.

Style

Horizontal, Commercial, Tactile

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Scarlet (80%)

Background

Grey Seamless

Context

Advertising Campaign