
Alex Lau, Photographer, New York
Associated creatives
Tags
Description
This close-up food photograph by Alex Lau captures a hand squeezing a red packet of chili sauce onto a piece of food held aloft by red chopsticks. The subject wears a dark t-shirt, and the frame includes overlaid green graphical borders and white and green text reading "DRIP IT LIKE IT'S HOT". The composition is tight and focused, highlighting the glossy textures of the sauce and food against a neutral background. The lighting is bright and direct, accentuating the vibrant reds and deep tones of the scene.
Style
Editorial, Vertical, Saturated, Warm
Techniques
Macro, Natural light
Industries
CPG / Packaged Food
Color
Crimson (50%)
Jet Black (50%)
Context
Advertising Campaign, Editorial
