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  • ·Alainpaul Spring 2025 Ad Campaign Editorial
BrandAlainpaul
ProjectSpring 2025 Ad Campaign
Two models in modern attire posing against a dual-tone blue and white background with the Alainpaul logo visible in the foreground.

Hella Keck,

Associated creatives

Daniella Wilsonk
Daniella WilsonkCreative Directors
Arthur Morisset
Arthur MorissetCreative Directors
Camila Abisambra
Camila AbisambraCreative Directors
and Understudy Studio
and Understudy StudioCreative Directors
Cinq Étoiles Productions
Cinq Étoiles ProductionsProduction
Marili Andre
Marili AndrePhotographer
Elio Berenett and Tit Kukavica
Elio Berenett and Tit KukavicaModels
Vanessa Reid
Vanessa ReidStylist
Kalle Eklund
Kalle EklundHair
Mayumi Oda
Mayumi OdaMakeup
Daniel von der Graf
Daniel von der GrafCasting Director
Andrea Prato
Andrea PratoCasting Director
and AnD Casting
and AnD CastingCasting Director
Hella Keck
Hella KeckSet Designer

Tags

Description

This fashion editorial image for the Alainpaul Spring 2025 ad campaign features two models captured in a studio environment. One model, viewed from behind, wears a long black dress with white cuffs and is caught in motion. A second model stands centrally, facing the camera, wearing a sheer white top tucked into a long black skirt. The backdrop is a clean, split-tone design featuring a bold blue section on the left and a neutral white section on the right. A clothing rack and scattered footwear are visible on the floor, suggesting a behind-the-scenes or studio setting. The lighting is bright and even, highlighting the clean lines and minimalist aesthetic of the collection.

Style

Editorial, Lifestyle, Vertical

Techniques

Studio strobe

Industries

Luxury Fashion Houses