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Model in a draped red dress bending forward against an overcast sky for Alainpaul

Alainpaul Fall 2025 Ad Campaign 2025

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Captured by photographer Isabelle Wenzel for Alainpaul's Fall 2025 ad campaign, this image features a model bent forward while wearing an elaborate, layered red dress with ruffled details. The dynamic pose obscures the face, focusing attention on the architectural flow of the crimson garment against a pale, overcast sky. Styled by Vanessa Reid, the photograph balances sculptural fashion design with stark environmental simplicity. The composition is part of a collaborative project involving creative direction by Alain Paul, Arthur Morisset, Daniella Wilson, and Understudy Studio.

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Background

Overcast Sky

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Advertising Campaign