Candice Agius, Creative Director, Sydney

Description

This fashion video for Aje, directed by Creative Director Candice Agius in Sydney, showcases a model wearing intricate textured white garments and layered ruffled dresses. The visual composition features the subject posing dynamically against heavy brutalist concrete pillars and architectural stairways. Natural daylight illuminates the scenes, emphasizing the delicate fabrics and organic textures of the clothing. The prominent brand logo Aje appears across the frames, anchoring the high-end commercial aesthetic. The video captures a series of editorial moments blending contemporary fashion with stark urban architecture.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Civic Building

Context

Advertising Campaign