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BrandAIR UK
ProjectBrand Identity
Bold typographic brand identity poster with light blue text on an orange background for AIR UK Against Institutional Racism

AIR UK Brand Identity 2020

Associated creatives

Millie J Tyler
Millie J TylerGraphic Design

Tags

typographic posterpostertypographybrand identity posterbrand identitygraphic design postergraphic design

Description

This graphic design project for AIR UK features a striking brand identity poster centered around bold, light blue typography set against a vibrant orange background. The layout uses clean horizontal divider lines to structure the messaging, spelling out AIR UK and Against Institutional Racism in heavy, block capital letters. The overall composition is vertical and minimalist, relying entirely on typography and high-contrast color blocking to deliver its message. Created by graphic designer Millie J Tyler as part of the Brand Identity project.

Style

Artistic, Vertical, Graphic

Techniques

Typography, Vector

Industries

Public Awareness

Color

Burnt Orange (70%)
Sky Blue (30%)

Background

Solid Colour

Context

Advertising Campaign, Website / Web