BrandUMass Global
Aggressive, Production Company, New York
Associated creatives
Tags
Description
The commercial for UMass Global shows a man standing in a kitchen with a tablet on the counter. On the tablet is displayed an augmented reality miniature city where each section highlights a different field of study: Business, Psychology, Social Work, and Teaching. The augmented reality also shows a calendar and degree options available. He later fills out an online form to apply for a course. The man has fair skin, a red beard, and is wearing a turquoise t-shirt. The kitchen is brightly lit.