Agent Provocateur Spring 2025 Ad Campaign 2025

About

This black and white portrait for the Agent Provocateur Spring 2025 ad campaign features two women posing indoors near a window with natural light filtering through. The woman on the left wears a strappy white lace bra and a matching high-waisted skirt with a front slit, while the woman on the right wears a lace bra and panty set paired with an open white blazer. Both models feature dramatic dark eye makeup and pose in close proximity. The creative direction is led by Sarah Shotton, photography by Charlotte Wales, and styling by Karen Langley.