BrandA&E
ProjectIn Focus, Giles Clement
AE, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The video showcases Giles Clement, a tintype photographer, describing his process and philosophy. He is seen outdoors carrying a large-format camera and later indoors preparing chemicals and equipment. A woman poses in a studio-like setting with softbox lighting. The video shows Clement behind the camera and includes a close-up shot of a photo plate being washed, revealing an image. Clement explains his preference for older techniques to create more human feeling images.