Adidas adidas Originals by Avavav Spring-Summer 2026 2026

Description

A studio portrait captures a female model looking directly into the camera against a textured grey background for the adidas Originals by Avavav Spring-Summer 2026 collaboration. She wears a red headband over flipped retro hair, paired with a black and red zip-up athletic top and low-rise dark denim showing layered waistbands. Directed by Beate Skonare Karlsson and photographed by Lennert Madou, the image features subdued, directional studio lighting with cool tonal grading.

Style

Editorial, Vertical, Moody, Retro

Techniques

Soft Light

Industries

Sportswear

Color

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign