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Brand
IKEA
ProjectA Light That Never Goes Out

MassiveMusic Berlin, Music / Sound,

Associated creatives

Rabbicorn Films GmbH
Rabbicorn Films GmbHProduction
Thjnk Berlin
Thjnk BerlinAgency / Creative
MassiveMusic Berlin
MassiveMusic BerlinMusic / Sound

Tags

two men playing table tennistwo menmen playing table tennisman playing table tennismiddle-aged men

Description

This IKEA commercial titled A Light That Never Goes Out showcases a moving narrative centered around two middle-aged men sharing moments through the years. The scene opens in a dimly lit interior with a dining table and a bookcase, where the men play table tennis under a hanging pendant lamp. Warm, intimate lighting and moody grading set an emotional tone as the narrative unfolds across different time periods. Produced by Rabbicorn Films GmbH with agency work by Thjnk Berlin and music by MassiveMusic Berlin, the piece highlights deep connection and memory.

Style

Horizontal, Cinematic, Moody

Background

Living Room

Context

TVC / TV Commercial