Brand
ProjectA Balance of Detail
FutureDeluxe, Mixed Media Company, Sydney
Associated creatives
Tags
Description
This commercial video titled A Balance of Detail, created by FutureDeluxe for Genesis, highlights the intricate design and engineering of luxury vehicles. The sequence features tight macro shots of a vehicle front grille, glowing taillights, alloy wheels with red brake calipers, and artistic sculptural displays of car parts in a minimalist studio environment. The clean studio lighting accentuates the refined metallic textures, polished surfaces, and precise geometry of the automobiles.
Style
Horizontal, Commercial, Clean, Minimalist
Industries
Luxury Automotive
Color
Medium Grey (50%)
Jet Black (30%)
Crimson (20%)
Background
Set-dressed
Context
Brand Film / Corporate Video
