Megan Caponetto, Prop Stylist, New York

Description

A green plastic 7Up beverage bottle stands upright amidst rushing water in a natural stream, flanked by moss-covered rocks and vibrant green foliage. Bright yellow wildflowers bloom near the base of the mossy formations on the left and right. Distinctive typographic graphics and a stylised lemon illustration appear floating above the mossy rock on the upper left with the text Get Your Nature Flow. The scene is shot with crisp natural lighting, highlighting the condensation on the bottle and the motion of the clear water flowing over the smooth stones. Megan Caponetto contributed prop styling and model making to this project in New York.

Style

Vertical, Commercial, Warm

Industries

Beverages

Color

Background

River

Context

Advertising Campaign