303 MullenLowe, Agency / Creative,

Description

Two older women embark on a fun trip in this advertisement. One woman, with short blonde hair and glasses, wears a yellow shirt with a scarf print and a red beret, pulling a cream and red suitcase through a leafy urban environment. The second woman, with long gray hair, wears a cream sweater and off-white trousers. They are seen taking a selfie in front of a silver taxi. Later, they are inside the taxi, seatbelted, with the first woman holding a tablet. The lighting appears natural and soft. The scene conveys a sense of joy, companionship, and adventure.