BrandRay-Ban
Project2024 Icons Ad Campaign

Ray-Ban 2024 Icons Ad Campaign 2024
Associated creatives
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Description
A monochromatic portrait features an Asian woman with striking features. She is wearing round, thin-rimmed glasses. Her dark hair flows around her face. She is wearing a denim shirt paired with a black jacket. The image is largely in black and white, save for the distinct red Ray-Ban logo that is placed prominently in the foreground. The photo is taken in an indoor studio environment with diffused lighting. The camera angle is at eye-level, and a medium shot is used to capture the subject from the chest up. The overall mood is sleek and modern, emphasizing the Ray-Ban brand.