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  • ·13 09 SR As Seen on TV Fall 2025 Ad Campaign
Brand13 09 SR
Project"As Seen on TV" Fall 2025 Ad Campaign
An arm reaches out of a glowing television screen to hold a black buckled ankle boot in a dimly lit red room.

13 09 SR "As Seen on TV" Fall 2025 Ad Campaign 2025

Associated creatives

Serge Ruffieux
Serge Ruffieux13 09 SR Creative Director
RickDick
RickDickDirector

Tags

black ankle bootblack bootankle bootbuckled bootarm reaching from television

Description

This striking commercial image from the As Seen on TV Fall 2025 ad campaign by 13 09 SR features a surreal composition. An arm extends outward from the illuminated screen of a vintage television set, holding up a black ankle boot adorned with multiple metallic buckle straps. The scene is cast in deep crimson lighting, creating a high-contrast and moody atmosphere with a glowing blue light emanating from the television tube. Creative direction is led by Serge Ruffieux with direction by RickDick.

Style

Horizontal, Commercial, Cinematic, Surreal, Moody

Industries

Bags & Accessories

Color

Jet Black (50%)
Silver (metallic) (20%)

Context

Advertising Campaign